New Pod! Today I am talking to Elizabeth Brooks, founder of Better Angels. We talk about the the music industry parallels with technology, being an EIR at Sopris Capital, and implementing marketing strategies in early stage companies. You can watch the pod on YouTube, Apple, or Spotify.
Elizabeth Brooks has senior-level (CMO, CSO, GM) experience in business strategy, the full cross-platform marketing mix, team leadership, marketing data and analytics, and digital marketing strategy and execution. Creative and a digital native.
Unusual skill set derived from management positions in venture-backed startups, established high-tech and eCommerce businesses, sports teams and arenas, and media/content corporations. Consumer-facing entertainment, gaming, fashion, lifestyle, and technology experience. Experienced in visual/IoT experience tech – VR, AR, 3D.
Passionately interested in technologies and ideas that change consumer behaviors, positively impact communities and the planet, and cause us to look at the world differently.
What You’ll Learn:
? Media Business VS. Software Business
?Music Industry and its Digital Revolution
?Move from Working on a Startup to Working with a Family Office Portfolio
?Early Stage Marketing and its Challenges
?Brand Recognition and Finding Marketing Path
?Angel Investing and Syndication
?B2B and B2C Marketing
?Importance of Content
Favorite Quote:
“If I think I will make a difference, am I more inclined to invest? Yes!”
#startups #marketing
