How To Identify Existing Scalable Business Opportunities

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by David Paul

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How To Identify Existing Scalable Business Opportunities

Does your startup have what it takes to identify strong business cases, have ready-to-go customers on the products, and have high margins?

In this episode of The Capital Stack, we have Will Caldwell, Co-founder and CEO of SnapNHD, a leading provider of natural hazard disclosure reports and real-time flood determination certificates. Will saw a business opportunity in a big company dominated industry and scaled SnapNHD from $0-$100k in less than three years.

Listen in to learn how to identify opportunities in a market and figure out how to be better and compete head-to-head with existing companies. You will also learn how to bootstrap efficiently to the point of scaling by having financial discipline, cash flow generation, and nailing product-market fit.

What You Will Discover:

  • [06:14] How Will figured he could compete head-to-head with big data natural hazard report companies.
  • [09:03] How the cost perspective became their competitive advantage when acquiring customers.
  • [12:54] The real estate demand over the next ten years and the business opportunities available in the industry.
  • [17:28] How financial discipline, cash flow generation, and nailing product-market fit enabled SnapNHD to bootstrap efficiently.
  • [21:35] Will on the guiding principles that allowed him to achieve his success.
  • [22:33] Some random questions with Will!

Memorable Quote:

  • “In any kind of verticalized software industry, the more you become entrenched in that vertical, the more intrinsic value you create.”– Will [19:55]

Connect with Will:

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I get up early, like really early—truly, at an unfathomable hour. As part of my morning ritual, I engage in expressive writing to bring clarity to the labyrinth of my thoughts. Delving into topics encompassing startups, investing, and personal growth. People seem to like it.